Nueva Cápsula i4KIDS: Introduction to Business models in Digital Healthcare

¡Nueva cápsula formativa de i4KIDS!

Goal: understand the options to commercialize digital health products with examples so that entrepreneurs and innovators can incorporate commercial elements in development stages

Digital Healthcare categories: mobile health (mHealth), health information technology (IT), wearable devices, telehealth and telemedicine, and personalized medicine.
Product vs Platform
Accessing global markets: regulatory, privacy, interoperability and pricing
Customer Models: DTC model, Prescription Digital Therapeutics (PDTs / DTx), Employer model, Payor model, Pharma model, bundled and mixed models